AFTER 18 YEARS
IN BUSINESS I KNOW
HOW BRANDS WORK.
AND WHAT YOU
HAVE TO DO TO SUCCEED
WITH YOUR BRAND.

shci vědět více
It is one of the most inspiring and fun workshop I have ever experienced here in Hong Kong. It was so much more than I expected.
Bonnie YipHong Kong
I'm a marketing consultant.
A brand specialist.

I know the world of brands. I started from scratch, then led over 100 people in a dozen companies, and eventually found out there is no single magic formula. I'll always use the marketing medicine that is appropriate for you right now.

I work for giant multinational companies, local firms and NGOs. I always solve only your real problems. And you don't pay anything until you are satisfied with the result.

My method is that I don't have a method. In practice, I've tried dozens of techniques – and none of them works 100%. I don't teach you what you can read in books. I have my own approach combining various methods from psychology, coaching, marketing, branding, and psychotherapy.

WHAT I CAN HELP YOU WITH

branding

Brand launch
Personal branding
New name/brand
Brand strategy

MARKETING

Marketing plan
Tenders
Team professionalization
Outsourcing

DEVELOPMENT

Personal coaching
Soft skills
Product innovation
Entering new markets
AND HOW CAN WE DO IT?
SPEAKING
WORKSHOPS
COACHING
I don't hide my own know-how
Check out the dates of my speeches and workshops
500+
completed
projects
200+
lectures, seminars
and workshops
100+
people I led
80 %
of clients wanted
me for a second time
We had a product and a wide range of ways of presenting it. Karel helped us choose the most appropriate one, and focus on what really is important. As a result, our brand has become more tangible for both our customers and for ourselves. The only thing I regret is that we hadn’t met earlier.
Miroslav UdanCEO, ShopTet.com
TOGETHER WE'LL MIX A CREATIVE COCKTAIL

People say: a try doesn't cost anything. And it is true! At the first courtesy meeting you can make sure I'm not a boring academic, but a practical guide for every marketing situation.

First, we'll discuss you and your business. Suddenly you'll discover unexpected things about your position, motivation, potential, and weaknesses. Together we'll determine key topics and we'll get to the root of them.

I love my native city of Brno, hanker after Vienna, and want to go to the fantastic city of New York. Meanwhile, I read, write, study, and act (and play).

I'm grey after my dad. Empathetic after my mum. And vigorous myself.

I help and support

Aisec Tereza Liga vozíčkářů Brontosaurus Médecins sans frontières
TODAY IS THE VERY DAY
Looking for a conference speaker? Racking your brain over your brand?
Karel Novotný
+420 605 204 252
Shh!
I do not write a blog.

I'm not interested in co-operation if:

  • I'm forced to manage a badly set up campaign,
  • We disagree on the value of my work,
  • I can't take you any further,
  • All you need is a graphic designer.
I'VE BEEN DOING BUSINESS FOR DECADES AND ALL OVER THE WORLD. KAREL'S APPROACH TO CLIENTS AND THE SOLUTIONS OF THEIR PROBLEMS CAPTIVATED ME – AND WE SOON UNDERSTOOD EACH OTHER
David Grundworld traveller and entrepreneur

THIS IS MINDLESS!

26. 4. 2016. Zlín
ZLIN DESIGN WEEK
Talk LOW COST BRAND
30. 4. 2016. Brno
Presentation skills 2
21. 10. 2016. Microsoft Czech Republic
NGO positive
HELPING BRANDS.
EVEN PEOPLE